Sang Wook Hong


Assistant Professor
Ph.D. - The University of Chicago
Research Area: Color Vision, Visual Awareness, Motion Perception

Contact Information:
Office: BS 209
Telephone: (561) 297-2905
Fax: (561) 297-2160

General Research Interests

A key question in cognitive science concerns how we acquire and interpret sensory information about our environment so that we can interact adaptively with the objects and individuals in that environment. Understanding the mechanisms mediating our perceptual experiences represents the first step in understanding more complex cognitive behavior. The long-term objective of my research is to provide better understanding how the human visual system constructs neural representations based on sensory inputs and what neural mechanisms make it possible for us to consciously experience the world based on those representations.

Representative Publications

Hong, S. W., Tong, F., & Seiffert, A. E. (in press). Direction-selective patterns of activity in human visual cortex suggest common neural substrates for different types of motion. Neuropsychologia.

Kang, M. -S., Hong, S. W., Blake, R., & Woodman, G. (2011). Visual working memory contaminates perception. Psychological Bulletin and Review, 18, 860-869.

Hong, S. W., & Shevell, S. K. (2009). Color-binding errors during rivalrous suppression of form. Psychological Science, 20, 1084-1091.

Hong, S. W., & Blake, R. (2009). Interocular suppression differentially affects achromatic and chromatic mechanisms. Attention, Perception, and Psychophysics, 71, 403-411.

Hong, S. W., & Blake, R. (2008). Early visual mechanisms do not contribute to synesthetic color experience. Vision Research, 48, 1018-1026.

Hong, S. W., & Shevell, S. K. (2008). Binocular rivalry between identical retinal stimuli with an induced color difference. Visual Neuroscience, 25, 361-364.

Hong, S. W., & Shevell, S. K. (2004a). Brightness contrast and assimilation from patterned inducing backgrounds. Vision Research, 44, 35-43.